Baby Keem & Kendrick Lamar reveal new video for ‘The Hillbillies’ collaboration | Music reviews

Baby Keem and Kendrick Lamar return with another duet. The Hillbillies levels out on both sides and is another example of Kendrick propping up a man still trying to get there.

Following on from a rather uninspired outing from Keem, his cousin, who effortlessly surpassed him with his own album Mr. Morale and the Big Steppers, has collaborated once more to hit a degree of satisfaction. Though The Hillbillies is no masterpiece, it is, in many ways, a great club filler with brilliance that slaps in a different way from how they may have envisioned it. Two goofballs in a jet, doing what familia do, messing around and living their best lives.

No doubt, fanboys/girls of the duo will find what they expect – but the rest of us might be impressed only by the verbal exploits of the family partnership, to which Keem steps up from the comparatively dull efforts of his debut The Melodic Blue, and Kendrick is, as usual, breathing fire unto a canvas that required propping up to a degree.

There is no creativity when following the limits of a trend that won’t seem to quit, and jumping on the bandwagon to utilise what many say is nostalgia (without having experienced it for the most part) is in no way creative. The video gets a thumbs down for originality, but Kendrick Lamar & Baby Keem get a slight up for the track. Once again, don’t let the marketing fool you.

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